Starbucks Plays It Smart With 'Dumb Starbucks' TM

Starbucks hasn't always played its cards well when asserting its intellectual property, but it seems to have made the right call with the satirical "Dumb Starbucks" store.

Source: http://www.law.com/jsp/law/sign_me_in.jsp?article=http://www.law.com/corporatecounsel/PubArticleCC.jsp?id=1202642562939&rss=newswire

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